Author: Sk Aptafuddin Ahmed & Dr. Sushma Gari
DOI Link: https://doi.org/10.70798/PP/030100004
Abstract: The district of Paschim Medinipur in West Bengal, India, is known for its rich cultural diversity and vibrant folk heritage. This paper examines the varied cultural traditions of the region and explores both the challenges facing its folk heritage and prospects for preservation and revitalization. Using qualitative fieldwork and literature review, the study discusses how globalization, modernization, and socioeconomic changes have influenced folk culture. Key recommendations are provided for sustaining cultural practices through community participation, education, and policy support.
Keywords: Paschim Medinipur, Cultural Diversity, Folk Heritage, Preservation, Community Life.
Page No: 24-27